Press
“Anomaly’s New Horizons” by Andrew McMains, Adweek
“Unmasking the Procurement Executive” by Jack Neff, Advertising Age
“Big agencies’ last legacy: the $964-an-hour creative” by Rupal Parekh, Advertising Age
“Using the Right Metrics for Measuring the Agency Relationship” by Arthur Anderson
“ANA Survey: Agency-Performance Reviews Are Now Business as Usual” by Jack Neff, Advertising Age
“P&G to Shops: Use These Production Cos.” by Andrew McMains, Adweek
“Unilever Set to Join Cost-Cutting Push” by Andrew McMains, Adweek
“On-Boarding For More Productive Agency Relationships” by Arthur Anderson, MarketingDaily
“Defining Agency Fees and Incentives” by Arthur Anderson, MarketingDaily
For what it's worth, I told her my experiences with the Morgan Anderson team have all been wonderful, that you guys deliver great work, and that I'd rank you right at the top of all the consultants we've engaged over the years. Which is why, I told her, we keep coming back.
Worldwide Agency Operations
Corporate Marketing